A Little Bit About Myself
Welcome to the world of Steve Lucas, a 39-year-old marketing expert with over a decade of experience elevating brands in luxury hospitality, real estate, and tourism. My passion lies in creating powerful stories that connect brands with their audiences, driven by a deep understanding of market trends and data-driven strategies.
I’ve had the privilege of working across Europe and the Middle East, leading teams and crafting campaigns that resonate deeply with consumers. From fintech to aviation and luxury real estate, I have developed tailored strategies that build strong brand identities and lasting connections.
Fluent in English and French, I specialize in go-to-market strategies and creative brand management. My experience with major brands such as EMAAR, the iconic UAE company behind the Burj Khalifa, Armani Hotel, and Dubai Mall, and Vueling Airlines has shaped my approach to innovative marketing, focusing on building memorable consumer experiences.
Now based in Nice, my mission is to help businesses on the French Riviera stand out with cutting-edge marketing solutions. By blending creativity and strategy, I aim to set new standards of excellence for local brands and beyond.
Let’s explore together how modern marketing can transform your business.
Go-to-Market Manager
Brussels, Belgium
International Brand Manager
Barcelona, Spain
Journey of Impact: Chronicles of Professional Milestones
Marketing Manager
Brand Manager
Dubai, UAE
Dubai, UAE
Paris, France
Brand Manager
Barcelona, Spain
Trade Advisor for New Tech, Innovation & Services
Dubai, UAE
CSR Marketing Manager
Brand Marketing Manager
Paris, France
LENOVO
Skill Symphony that set the stage
With an harmonious blend of expertise and ingenuity, you'll discover below the key notes of my professional repertoire, each skill playing its part in orchestrating successful outcomes.
Strategic Marketing Planning
Brand Management
Creative Mindset
Digital Marketing (SEO, Social Media, Email Marketing)
Market Research and Analysis
Budget and Financial Management
Team Leadership and Development
Excellent Communication Skills
Project Management
Vendor Management
Frame of Innovation: The Art of TV Commercial Story Telling
I invite you to dive into the world where creativity meets strategy, where every frame is a canvas and every second tells a story. Here, you'll find a curated selection of TV commercials that I've had the privilege of shaping and bringing to life.
These projects are more than just advertisements; they are narratives crafted with precision, designed to resonate and leave a lasting impact. From initial brainstorming to the final cut, each commercial presented here is a testament to the power of visual storytelling in the dynamic world of television advertising.
As you explore this collection, I hope to give you a glimpse into my journey - the challenges, the triumphs, and the relentless pursuit of innovation. These pieces aren't just works of art; they are my dialogue with audiences worldwide, seeking to inform, engage, and inspire.
Let's Connect: I'm Just a Message Away!
Feel free to reach out if you're interested in collaborating or exploring new opportunities together!
